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    <title>S P A C E   C  O W B O Y S: Don't judge a book by it's cover, judge the publisher instead</title>
    <link>http://www.spacecowboys.org/articles/2007/02/16/dont-judge-a-book-by-its-cover-judge-the-publisher-instead</link>
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    <ttl>40</ttl>
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      <title>Don't judge a book by it's cover, judge the publisher instead</title>
      <description>&lt;p&gt;Maybe it&amp;#8217;s ok to bite the hand that feeds sometimes&amp;#8212;like when the hand trying to make you swallow a fist full of shite, as was the case when my friend, &lt;a href="http://www.jamesbernardfrost.com/"&gt;Jim Frost&lt;/a&gt;, learned of the cover chosen by the publisher of his debut novel. I read an early draft of the book, so I have to admit that certain elements of the cover that St. Press selected do relate to the story, but only in the same way that the face of Frankenstein&amp;#8217;s Monster relates to the face of, say, Scarlett Johansen.&lt;/p&gt;


	&lt;p&gt;Anyway, Jim went and made lemonade by commisioning local sticker artist &lt;a href="http://www.davewarnke.com"&gt;Dave Warnke&lt;/a&gt; to design a new cover, printed on a sticker, so that family, friends and fans could hack the book with a more suitable cover.&lt;/p&gt;


	&lt;p&gt;Here&amp;#8217;s the before (left) and after (right): 
&lt;img src=http://spacecowboys.org/files/world-leader-pretend.jpg&gt;&lt;/p&gt;


	&lt;p&gt;Essentially he&amp;#8217;s asking people to hack the cover, which fits this age of DIYism we&amp;#8217;re in, where consumers often turn into designers &amp;#38;/or innovators when they take their off-the-rack purchase and remix the corporate influences out of &amp;#8216;em. I can see why the publishers are being quiet in this case. The only thing they offer is a press and the trust of the public that they have good taste, and but technology is undermining the former, and the cover spat undermines the latter&amp;#8230; they&amp;#8217;re fucking scared, and they should be&amp;#8230;&lt;/p&gt;


	&lt;p&gt;Links:&lt;/p&gt;


	&lt;p&gt;&lt;a href="http://www.jamesbernardfrost.com/2006/08/cover-art-wars.html"&gt;Jim&amp;#8217;s account of the cover imbroglio&lt;/a&gt;&lt;/p&gt;


	&lt;p&gt;&lt;a href="http://www.amazon.com/World-Leader-Pretend-James-Bernard/dp/0312352239/sr=8-2/qid=1171658182/ref=pd_bbs_sr_2/102-0873143-8040111?ie=UTF8&amp;#38;s=books"&gt;Buy a copy of Jim&amp;#8217;s novel&lt;/a&gt;&lt;/p&gt;</description>
      <pubDate>Fri, 16 Feb 2007 12:25:00 -0800</pubDate>
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      <author>8Ball</author>
      <link>http://www.spacecowboys.org/articles/2007/02/16/dont-judge-a-book-by-its-cover-judge-the-publisher-instead</link>
      <category>Culture</category>
      <category>jamesbernardfrost</category>
    </item>
    <item>
      <title>"Don't judge a book by it's cover, judge the publisher instead" by www.jamesbernardfrost.com</title>
      <description>Did I also mention that the &lt;a&gt;new cover art for World Leader Pretend&lt;/a&gt; is really, really funny?</description>
      <pubDate>Mon, 19 Feb 2007 09:56:17 -0800</pubDate>
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      <link>http://www.spacecowboys.org/articles/2007/02/16/dont-judge-a-book-by-its-cover-judge-the-publisher-instead#comment-89</link>
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